Sunday, May 2, 2010

Write an E-book also..

For a number of years I have subscribed to Quill & Quire, Canada's magazine of book news and reviews. The publication helps me stay current on what is going on in the Canadian publishing industry so I can pass this on to my readers and students.

Lately articles about e-books have been showing up regularly. Self-published authors know that an e-book version of your print book is a great addition to what you have to offer. An e-book can be used to test the market for your book. You can develop a fan base while you save up the funds to have a paper copy printed. You can make money selling e-books on your website along with print copies.

Now the trade publishers are "discovering" how valuable this format can be. They are using it to keep their back titles in print. HarperCollins announced they plan to convert them to e-books and add special features like you find on DVDs. Penguin Canada recently released e-book editions of four Canadian classics. They have "enriched" them with web links.

In order to compete with the trades, you need to think like they do. I'll be talking about e-books over the next few posts. If you have any questions, please leave a comment or email me directly through my website.


www.selfpublishing.ca

Sunday, April 18, 2010

Should you quit your day job?

After months of talking about it, I finally quit my day job. I worked as an office manager and could not manage to fit all my writing and publishing into evenings and weekends. After a long day at the office, I often found my brain cells didn't want to absorb any more information. Makes is awfully hard to think. I was being torn and something had to give. For me, it could not be writing and so I gave up my day job.

Leaving a job is scary and you need to ensure you have a source of income. Fortunately, we are a two-income couple with no mortgage and we have planned for the loss of my income. You need to make a one-year budget and be prepared to live within it. We love to travel, but I can guarantee we're not going back to Europe this year. But that's okay. Now I can focus on writing and developing my publishing business.

I have already made progress. I have started to learn one of the software programs I need to know (there are three in total). I have put together a pitch for Camosun College in Victoria to put on my publishing workshops, and I applied to the local community newspaper as a casual freelance writer. I have even put together power point presentations for my workshops to jazz them up.

So where can you find me these days when I'm not in my home office?

Self Publishing in Canada workshop at Vancouver Island University Nanaimo Campus (there are still some seats available)  April 24, 9:00-4:00

You've Written a Book - Now What? workshop at Vancouver Island University Nanaimo Campus May 1, 9:00-4:00

Self Publishing in Canada workshop at Simon Fraser University
July 15, 9:00-5:00

Book signing at the Penticton Saturday Market July 17  8:00-12:30

http://www.selfpublishing.ca/

Monday, March 29, 2010

Editing can't be neglected

http://www.selfpublishing.ca/ After you have written your manuscript, it has to be edited. No one (not even Stephen King) is so good a writer that they can neglect having their work edited. There are basically two kinds of editing - content (or substantive) editing and copy editing.

Content editing is the process of finding ways to make what you have written better. The editor looks at the manuscript more as a whole and works with the writer to improve the telling of the story or the presentation of the material.

Copy editing is the line-by-line and word-by-word search for errors in the text. Grammar, punctuation and spelling are looked at critically in order to ensure there are no mistakes. In the newspaper business it's called proof reading.

Done correctly and methodically, editing will give your manuscript a polished professional look. Neglect the editing and your book will look amateurish. Professional editing will polish your book so it holds its own with other books in the field that have been published by established trade publishing houses.

Sunday, March 21, 2010

There's nothing so invigorating as a workshop

On Saturday I put on a workshop at Vancouver Island University called "You've Written a Book - Now What?"  that I developed to reach a broader audience than those who were only interested in self-publishing. The workshop covers the four ways to be published - trade published, subsidy published, self-published, and e-published. It's a long and very informative workshop.

The students ages ranged from 15 up to grandmothers. Some have written a book and some haven't started yet. But they all bring a special energy to the class and are willing to talk about their writing projects. It's really invigorating.

Another writing workshop was being held the same day in another facility. I don't know how the response was, but I know that two people came into our classroom looking for it. We sent them on their way and got back to work. I think it is great that writers take workshops. That is the best way to improve your craft.

Sometimes, in the quest to publish our books, we forget that we are writers first. We become so focussed on the publishing that we don't continue to hone our craft. I can't stress enough the importance of keeping up with workshops, articles and courses to help you improve as a writer. You will appreciate that your writing will become better and your material will be more readily accepted. Writing is how you came to this point and you should not stop improving your ability just because one project is completed. You will find as a publisher that you will need to write all kinds of material and a good workshop can help you do it better. http://www.selfpublishing.ca/

Sunday, March 7, 2010

Questions from my emails.

http://www.selfpublishing.ca/I was out of town and apologize for this blog getting behind. For those of you thinking about blogging, you need to post a minimum of once a week. I usually update on Sunday afternoon.

Nick Gretener of Qualitas Publishing asked why I am sending readers to the Business Development Bank of Canada (BDBC) to register their Copyright. The cost for a Basic Package is $120.  Apparently the Canadian Copyright Office in the Canadian Intellectual Property Office (CIPO) is still registering copyrights directly - and for only $50. The website is http://www.cipo.ic.gc.ca/eic/site/cipointernet-internetopic.nsf/eng/wr00051.html. He wondered why we would go through a middleman like the BDBC. Thanks Nick! I will definitely change my tips page.

Arayna wants to know if she should let her printer produce the barcode for her book or should she do it herself. Do what ever is convenient. The cost is not very high to have it done. You either have to order software or pay for someone else to make the barcode up. I prefer to have it done. It's cheap enough and one less hassle for me to deal with. I have enough software to learn how to use.

The deadline for the Independent Publishers Book Award (IPPY) is March 20. It is the longest-running unaffiliated contest open exclusively to independent publishers. The cost to submit a book is $85 (US) per category.

More and more emails ask "When are you writing a new book?" I am currently working on the Second Edition of Self Publishing in Canada: A complete guide to designing, printing and selling your book. It will be full of updated material and give more information on e-publishing than in the first edition. It will be available in the fall of 2010.

I am teaching a workshop called "You've Written a Book, Now What?" at Vancouver Island University, Cowichan Campus on March 20 from 9:00-4:00. If you live on south Island, sign up. It's a worthwhile course.

I will be teaching this workshop at the VIU Nanaimo campus on May 1, and a Self-publishing workshop at Nanaimo campus on April 24.

I am again teaching Self Publishing in Canada as part of the Simon Fraser University summer publishing workshop series in Vancouver on July 15.













Sunday, January 31, 2010

But subsidy publishing isn't all bad

While subsidy publishing is not something I recommend for anyone who is publishing on a large scale, it is the solution for certain kinds of projects. I believe it is the best option for any book that is a personal project that is not intended for large distribution. It can also be used to test out a book and the market for it.

An example of a personal project would be a family history. You can control the costs by purchasing a one of the plans available. Then you divide that by the number of people who will receive a book to get the amount that each person will pay toward publishing. The book will belong to family members who want a copy and they should be willing to pay a higher price. The unit cost would normally be too high for commercial value, but not for personal value.

Another example would be a personal poetry chapbook. You purchase a package that you know the exact cost of and you would have some chapbooks for friends and family. A chapbook would not be viable as a commercial project at a high unit cost, but again personal value would be placed on it.

Using a subsidy press to test out a book gives you the same control over cost that the personal project does. It gives you an opportunity to find out if there is a market for your book. If so, you can then have your book printed yourself. If you intend to do that you will need to send out Request For Quotation (RFQ) forms to at least 3 book printers. Ensure you ask for exactly the same information so you can make an accurate comparison. All you need to do is send the PDF file of your book to the printer you choose and in a timely fashion you will have boxes and boxes of books to sell. You can learn more about printing by downloading the Free Report at http://www.selfpublishing.ca/ or from purchasing Self Publishing in Canada:A complete guide to designing, printing and selling your book. Both publications include a sample of an RFQ form.

Sunday, January 24, 2010

How good are these subsidy publishers?

I am sitting here looking at two books published by Trafford Publishing, a formerly large subsidy company that now belongs to Author Solutions. My readers and those I teach know that I go into a lot of detail about book design because your book is your best marketing tool. And it has to be perfectly designed, or as near as perfect as you can get it. There are industry standards about book design. It isn't something I just made up.

The first thing I notice is that neither of these books have laminated covers. Scuffing is starting along the edges and spine of both books. Libraries won't purchase books unless they are laminated, which is sad because one book in particular is a great read. Book covers need to be protected, particularly any dark colour because is scuffs too easily.

The interiors of both books are insipid and uninspiring. Gutters are too small, typeface looks like Times New Roman (which is a computer font), running heads are dull, and pagination is inconsistent. But they look "okay" and you could sell them at booths and book events. Just don't fool yourself that the booksellers and librarians don't know what a properly designed book should look like. They tend to pass up "okay."  Both books are non-fiction but neither one has an index, which is a big selling feature for booksellers and librarians.

The big subsidy companies have templates that they use. Their design, while "cookie cutter" is decent enough. But they are not the only ones out there offering to publish your book. There are smaller outfits, usually connected to a printing company, that offer the same services. Well... sort of. I have seen some very badly designed books done by these little companies - unsaleable books. I don't think they mean to produce such poorly put together books. Most of them just don't know better. I have met with upset authors who have a product no one wants to purchase. It's sad that someone has poured their labour and money into a book no one wants to buy.

All this being said, subsidies do work for some projects. I will go into that in the next post.  Meanwhile, if you want to know how to design a book properly, go to http://www.selfpublishing.ca/ and order Self Publishing in Canada: A complete guide to designing, printing and selling your book.